USE CASE

Preventing Sensitive Data Exposure

Protect sensitive data across APIs, applications, and agentic AI — without slowing innovation.

The rapid growth of applications and APIs has accelerated data sharing across internal and external systems, but it has also increased the risk of exposing sensitive information. Organizations must implement safeguards that prevent leakage without hindering business operations. Protecting sensitive data is essential for meeting regulatory and compliance mandates, enforcing privacy policies, and preserving customer trust.
Preventing Sensitive Data Exposure
Agentic AI

Agentic AI Raises the Stakes

Unlike traditional applications, autonomous AI agents can initiate actions, chain API calls, and interact with third-party systems without direct human oversight. This autonomy expands the attack surface and increases the risk of inadvertent data exposure.
Organizations can harness the power of agentic AI without sacrificing data security by using:
  • Context-aware controls
  • Least-privilege access
  • Dynamic masking or tokenization
  • Continuous monitoring of agent activity

The Risks of Exposure

The impacts of sensitive data exposure extend far beyond immediate technical risks. It can also fuel further attacks such as phishing, identity theft, and credential abuse, creating a cycle of ongoing exploitation. The OWASP API Security Top 10 includes sensitive data exposure as part of API3 – Broken Object Property Level Authorization.
Financial loss

Financial Losses

Regulatory fines, legal action, or financial losses from breach remediation and brand damage

Legal and compliance

Legal & Compliance

GDPR, HIPAA, PCI DSS violations may occur if sensitive customer data is exposed

Intellectual property

Loss of Intellectual Property

May give competitors or attackers access to trade secrets, source code, or financial strategies

Eroded trust

Eroded Trust

Cause customers and partners to lose confidence in the organization’s ability to safeguard information

How Cequence Prevents Sensitive Data Exposure 

Cequence API Security, a core component of the Unified API Protection (UAP) platform, uses a network-based approach to discovering APIs and data flows, with deep packet inspection that enables identifying sensitive data and potentially masking it or blocking exfiltration.
Two screenshots showing discovered risk and sensitive data detected.

Identification

Cequence identifies predefined expressions in API payloads and customers can configure custom regular expressions for values to be masked specific to their business. Sensitive data use cases could include health information, financial information such as such as credit card numbers, and personal information such as social security numbers and physical addresses.
A stylized image of credit cards and passwords hidden behind frosted glass to maks their values.

Masking

Cequence provides data masking capabilities that protect sensitive information from unintended exposure at the API layer. Organizations can include or exclude specific fields for masking based on parameter names within the API payload, enabling precision targeting of sensitive data. Masking is performed with Format Preserving Encryption (FPE), enabling the data to retain semantic similarity to the original values, preserving downstream functionality such as API specification generation, sensitive data classification, and behavioral analysis. Learn more about Cequence’s data masking.
Sensitive data exposure prevention

Prevention

Cequence can also block unintended sensitive data exposure. Organizations can create policies from predefined or custom expressions to prevent sensitive data from leaving an API and the network. Cequence’s network-based approach and native mitigation capabilities ensures protection without relying on third-party tools.

Additional Resources

A stylized image of credit cards and passwords hidden behind frosted glass to maks their values.

Sensitive Data Masking in API Security

Sensitive data exposure

How BOLA Vulnerabilities Can Expose Sensitive Data

Find out how Cequence can help your organization.

Cequence Security application and API protection experts will show you how we can help you improve your security posture with a personalized demo. Nothing to deploy. All we need is your email.